Story first
Start with the artist, decision, and stakes before adding terms and labels.
About DeFrame Art
We make art feel human, not intimidating.
DeFrame is built for curious people who want context, not gatekeeping. We explain art through human stories, grounded context, and clear language.
Built by people who care about clarity
We write for readers who are smart, busy, and allergic to fluff. If we do not know something, we say so.
Talk: What's your favorite painting?
The TEDx talk that sparked DeFrame's point of view on art as a human story. If you want the full origin story, start here.
Watch the TEDx talkVictor Velazquez, TEDx 2019
What's your favorite painting? A short talk about access, curiosity, and how we learn to see.
Our method
Three editorial checks before we publish.
Context always
Place each work in movement, era, and social conditions so it is easier to interpret.
Sources when possible
Point to museums, archives, or scholarship whenever references are available.
Editorial promise
We do not optimize for trivia. We optimize for understanding. Every piece should help you ask a better question the next time you see an artwork.
Plain language
No performative jargon.
Honest uncertainty
We label contested or uncertain claims.
Open conversation
Readers can challenge our interpretations.
Founder note
DeFrame started as a response to a simple problem: too many people are curious about art but feel locked out by tone. This project exists to lower that barrier without lowering standards.